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(00:01): At Innovation Credit Union it's our mission to provide world-class financial services wherever you are, whenever you need us. We're proposing an exciting change that will make it easier to do just that, by 2020 Innovation envisions a credit union headquartered right here in Saskatchewan, with the ability to provide services across this great country. And we're asking you to say yes.

(00:21): What will it mean for you as an owner of Innovation Credit Union? Say yes to long-term success. Becoming a national credit union eliminates our regional and provincial boundaries. So we can promote our products and services outside of Saskatchewan. We can level the playing field and keep pace with the competition, technology and changes in our members' needs to ensure long-term success, and sustainability. Say yes to national reach with local heart. We're proud of our Saskatchewan roots and cooperative values, and that will never change. Although we're transitioning to a national credit union, we're not going anywhere. You'll still have access to the same great products and services delivered by the same friendly professionals. Our expansion is digital in nature. We do not plan on opening branches across Canada. This means keeping jobs right here in Saskatchewan.

(01:14): Say yes to financial security. Thanks to you, Innovation is financially sound and stable. Saskatchewan credit unions are already held to high standards, but as a nationally regulated credit union, Innovation will follow even more rigorous national and international standards. It's what our members and owners deserve. What will it mean for you as a member of Innovation Credit Union? Say yes to shared success, transitioning to a national credit union, lets us continue to offer the Member Rewards that set us apart. Like our No-Fee account, patronage payments and dividends totaling over $21.5 million since Innovation’s inception and the hundreds of thousands of dollars we invest in community support each year. Our Member Rewards program will grow with our shared successes and that benefits us all. Say yes to better solutions. Your yes vote will let us maintain a relationship with you and serve new members across the country who like what Innovation has to offer. Doing business across Canada allows us to continue to develop better products and solutions to meet your needs while keeping you connected wherever you are.

(02:23): We're asking you to vote, yes in the fall of 2017. Becoming a national credit union won't happen overnight and cannot happen without your support. We encourage you to stay informed. Visit our Innovation 2020 website to sign up for regular email updates, attend our annual meeting for information sessions. By delivering innovative products, services, and technologies, we can live up to our name and continue to be the world-class home-grown credit union you know, and love. This decision not only provides you with continue outstanding service. It positions your credit union for future generations. Vote to continue on the path of shared success, say yes to innovation.

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(00:21): Today, businesses face an increasingly accelerated pace of change as our world reshapes and adapts to disruptive evolutions like digital and technology advancements, which have seemingly overnight changed almost all consumer expectations and demands. Consumers have also developed declining levels of overall trust in companies and brands. Companies more than ever now have to work even harder to earn consumers trust. At the very same time, a new generation of employees has evolved and their demands are different from what the norm was before. Employees now seek larger and more measurable levels of meaning in their work. As well, and maybe most importantly, they now share in a wider debate about the role companies can and should play in society.

(01:11): When combined, all these factors are helping reshape the expectations of organizations in major ways. This is why Innovation undertook a strategic exercise and process to develop a purpose for our company. Where leadership felt that a strong shared sense of purpose could help our brands successfully meet new challenges and transform our organization to become even more competitive and perhaps most importantly, to become more beneficial and relevant to our members, communities and staff.

(01:48): Locked away for two days and a few late nights. The purpose team brainstormed all possible aspects of what could apply within our eventual purpose statement and why. The purpose team consisted of a wide range and mix of participants. From ELT, to board members, to staff, as well as an industry expert moderator. This very group was assembled to help acquire as wide a set of inputs and perspectives as possible from all areas of the company. After lengthy collaborative sessions of group brainstorming, rehashings, engaging mashups, and a parade of ideas, some crazy others, not so much, several purpose options were formed, but one purpose direction stood apart and became evidently clear as one that would make it to the purpose podium and after just a few small wording deliberations and minor tweaks, we had our purpose. At Innovation Credit Union, we strive to redefine banking by helping Canadians simplify their lives and reach their financial goals by reinvesting profits into our members, our communities, and our people. Now that's responsible banking. Our purpose was finally achieved. Not only did it meet new criteria for helping chart our course well into the future. It also substantiated many of the things we've been doing already or planning to do, to be the best financial institution we can be for our members. Embracing our purpose will help us as an organization and as individuals, achieve a sense of being part of something greater and allow Innovation Credit Union to continue to grow, innovate and transform.

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(00:03): Well, in my view, the principles and the, and the purpose of responsible banking lines up extremely well with our own purpose, our own principles, our values as an organization. Um, not only that we have three pillars that we will also align to around making sure we're a stable organization, making sure that we're efficient so we can pass, uh, those efficiencies back onto the consumers here in Canada. And also, uh, from utility perspective, we want to make sure that we're building products and services that everyone can aspire to, to leverage and use. A good example for us is our free banking account. Here's an account that we've created that has, um, created an environment where everyone has access to everyday banking, and there's no minimum balance, there's no fees involved. So we think that's a very important consideration when it comes to making sure that everyone has access to the basic elements of banking.

(01:02): And then from there, we work with our members to, to create a better environment for them and allowing them access to the full range of banking services that they deserve. The other interesting strategy we have is we've put a few of our advice centers. Um, we call our branches advice centers on wheels, and now we can go to communities that do not have access to financial services. There are communities in our region that have no financial institutions in their community, and these are large communities. So, we bring banking to them and that has allowed us, uh, you know, through the alignment to our overall purpose, create an environment where all consumers have access to the basic needs when it comes to banking. And so Innovation Credit Union has a number of, uh, examples that align to the overall purpose and principles that are also inspired through the responsible banking initiative.

(02:04): Well, I think the impacts, are again, aligned quite closely with our overall purpose and our principles at Innovation Credit Union, we aligned to all of the cooperative principles that credit unions, uh, are built upon. And, you know, when you think about how that ties back to the responsible banking initiative, a couple of things stand out. The first one is our, our organization is structured differently than most financial institutions. Our clients are our members are also our owners. So, they have the ability to provide great feedback, they have the ability to elect representatives to the board, that board provides strategic direction for the organization. So, it has real strong alignment to society's goals and, and, uh, dreams that they want to achieve. So, our democratic environment really provides a great environment for that. And not only that, we've also augmented that environment with some real time member feedback and that feedback again, allows management to ensure that as we're, as we're navigating through these disruptive times, we're aligning to what our members want, what society is looking for. So that we believe that as we move forward, we have a strong alignment with our members and ultimately the communities that we serve. So that's been very helpful.

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(00:11): It's been some time since we last met, laughed, and joked with our favorite pet.

(00:31): It's been some time since we had fun sharing a smile when the day was done.

(00:53): It's been some time since we could play, sang jingle bells in a one-horse sleigh. The memories they melt away like the falling winter, snow.

(01:13): Now it might feel like you're alone, without a friend to call your own. But if you listen, oh, so close, you'll hear the ones who love you most.

(01:34): This year has been tough, and it's been long, but the power of friendship carries on.

(01:45): Cause even when six feet apart, you're always closer in my heart.

(02:09): Merry Christmas!

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(00:26): 2020 was a year, like no other, but we got through it the only way we know how, together. We embraced the challenges and along with our membership, we've come out financially stable, and the strongest we've ever been. We continue to strive to redefine banking by helping Canadians, simplify their lives and reach their financial goals by reinvesting profits, into our members, our communities, and our people. Now that's responsible banking. We successfully transitioned 310 staff members to work from home. 50% of our staff are still working from home to keep you safer in our advice centers. Safety was and continues to be front and center at our locations. We gained over 4,100 new members boosting our total membership to 57,787 and counting. We expanded our call center hours of service and staffing levels, so your wait times were always less than one minute.

(01:35): Over 43,000 members are now saving as much as $360 a year in bank fees with our No Fee bank account. Our Member Rewards program is still going strong. In the past 14 years, not only have our members earned 33.8 million through our Member Rewards program, but they've also helped us give back approximately 6.8 million to the communities we serve. Simply by doing business with us. We committed over $504,000 to local organizations who are making a difference, including $35,000 to food banks throughout our regions. We helped 47 students with their education, awarding over $32,000 in scholarships and spirit awards.

(02:35): We awarded $58,500 to 10 organizations through the community grant and legacy fund programs, contributing to local projects that leave a long-lasting impact in the communities we serve. We were proud to provide 250 iRead Book Worm Summer Literacy Kits for grades one to three students to help them prepare for the school year. And gave over $12,000 to well-deserving people and businesses nominated by our members during Co-op Week and Credit Union Day. On top of that, our incredible staff donated an amazing $21,400 to local charities. Our staff group completed more than 12,000 hours of training, and we successfully launched a new digital training platform. As a part of this, our employees participated in diversity training and a diversity and inclusion committee was formed. We reached many important milestones in our federal continuance journey. Our goal to become a federally regulated credit union headquartered here in Saskatchewan is right around the corner. We entered an exciting partnership with VeriPark to create Canada's first, fully digital credit union powered by Microsoft. This will allow us to digitally transform our banking, operations, and member services. Another step towards our goal of becoming Canada's leading digital credit union, while continuing to provide excellent service across all banking channels.

(04:18): Thank you to our staff for their exceptional service. Thank you to our board of directors for their leadership and vision. And finally, thank you to our membership for your support, business, and trust. We are here for you and we will continue to be, as we navigate through these uncertain times.

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